Here’s an idea! Let’s discuss how we discuss ideas!
Read More
The Internet is flooded with blogs, some great, most not. The possibility of having a blog is usually spawned by the vague notion that the “idea” of the word blog sounds smart and seems easy. You set it up, write a few posts, and you (or your business) are quickly on the way to fame and success. The painful truth is that successful blogs that are actually worth reading are very difficult to pull off, even for good writers.
The best way to do that: get with a content company that will sit down with you and hear your story, ask you the right questions, and navigate you toward your goal. The answer is there all along, of course. You’ll be surprised at how the soul-searching experience can be productive, enriching and even surprising.
Read More